Swimming Lesson Franchise Client Example
The franchise offers a premium swim lesson program to the communities that they serve. They have been teaching infants, children, and adults of all ages to swim since they founded the company in 2003. Initially located at various locations throughout the beautiful Hudson Valley in New York, February of 2022 was the start of their expansion program throughout the United States. Their first location was sold in May of 2022.
There are approximately 4000 fatal drownings in the U.S. each year according to the CDC and another 8000 near-fatal drowning accidents that require medical attention. They do what they do because *Swim Lessons Save Lives!*
Operating a successful swim school does not require that the owner has an aquatics background. Owners instead will hire very experienced instructors with at least 5+ years of teaching experience and have a dynamic child-friendly personality.
The success of this franchise is comprised of several components:
1. The best and most dynamic swim instructors that can be found. They hire the best and pay them the best!
2. Small class sizes provide the student with a personalized learning experience.
3. Outstanding customer service that yields outstanding online ratings.
4. A keen approach to social media marketing to build the brand and drive demand.
Their training program and hands-on approach to daily operations will help ensure the success of each business owner.
